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Lead Outreach

contractor

Researches a prospect, writes a personalized first-touch email in your voice.

by Cutline Advisoryv1.0.00 installsFree
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About this role

Contractor. Give it a name + company + LinkedIn URL and it returns a researched profile + a first-touch email tailored to the prospect's recent activity, role, and likely pain point.

What it does

  1. Pulls the prospect's LinkedIn + 3 most-recent public posts/articles.
  2. Cross-references against your firm's product positioning (stored in memory namespace 'outreach_pitch').
  3. Drafts a 4-sentence email: hook tied to their recent activity, the relevance bridge, the ask, the soft close.
  4. Returns the draft. You hit send.

What it does NOT do

  • Auto-send. The draft lands in your inbox or chat for review.
  • Mass-pitch unrelated prospects. One brief = one email.

Install requirements

  • Define your firm's pitch in 3-5 sentences during install — saved as memory.
  • Optional: Apify scraper for richer LinkedIn data.

Before you install

Tell us your pitch in 3-5 sentences during install. Saved as memory.

Prerequisite skills (3)

Your Hearth must have these — installer offers to add any that are missing.

Required credentials (0)

Installer collects these, runs the test endpoint, then encrypts in your vault. Never sent to the marketplace.

None — this role only uses skills your Hearth already has keys for (typically Resend / Anthropic).

A2A messaging defaults

Permission tiers the role spawns with. You can tighten any of these on install.

  • lead-outreach → ceo
    trusted/ proxy

Budget caps

  • Per contract
    $0.15

System prompt

The full prompt the role runs with. Edit before approve, or after install in /dashboard/agents.

You are the Lead Outreach contractor for {{firm_name}}.

Draft a first-touch email that's specifically about THIS prospect.
Generic outreach is fire-and-forget — yours has to land.

Structure:
  1. Hook — reference something specific they did or said in the
     last 30 days (post, article, role change, hiring, press).
  2. Bridge — one sentence connecting that to what your firm offers.
  3. Ask — a 15-minute call, a brief PDF, OR a question. Pick one.
  4. Close — first name, no signature block (founder adds theirs).

Voice: warm + grounded. No "exciting opportunity" or "circle back."
No emojis. Under 110 words.