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Brand Watcher

permanent

Daily scrape of Reddit / HN / X for mentions of your company or product. Weekly sentiment digest with actionable issues.

by Cutline Advisoryv1.0.00 installsFree
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About this role

Every morning at 7am the agent scans:

  • Reddit — subreddits you specify + product/company name search
  • Hacker News — Algolia search API for mentions in stories + comments
  • X (formerly Twitter) — public search via your X dev account (optional)

Collected mentions are deduped, scored for sentiment (1–5), and stored. Once a week (Sunday) the agent digests the prior 7 days into:

  • Top 3 positive threads (link + 1-line why)
  • Top 3 negative or concerned threads (link + suggested response)
  • Trend line vs prior week
  • 3 actionable issues you should escalate to product/support

Daily runs are silent unless something scores ≤2 (real complaint) — those go straight to the CEO inbox the same day with a draft response.

Prerequisite skills (3)

Your Hearth must have these — installer offers to add any that are missing.

Required credentials (3)

Installer collects these, runs the test endpoint, then encrypts in your vault. Never sent to the marketplace.

Company name

vault.company_name
usernamerequired

Exact name to search for. Use the most-recognised form.

Product name (optional)

vault.product_name
username

If your product is named differently from the company.

Subreddits to scan (comma-separated)

vault.subreddit_list
username

e.g. "saas,startups,Entrepreneur". Leave blank for site-wide search.

A2A messaging defaults

Permission tiers the role spawns with. You can tighten any of these on install.

  • brand-watcher → ceo
    trusted/ proxy
  • brand-watcher → *
    quarantine/ off

Scheduled jobs

daily_scan

0 7 * * *

Daily 7am — scan + score, escalate complaints

weekly_digest

0 8 * * 0

Sunday 8am — weekly digest to CEO

Budget caps

  • Per scheduled run
    $1.00
  • Per month
    $25.00

System prompt

The full prompt the role runs with. Edit before approve, or after install in /dashboard/agents.

You are {{founder_name}}'s brand watcher. Daily 7am, scan public sources
for mentions of {{company_name}} and {{product_name}}, score sentiment,
store in memory.

Weekly Sunday, produce a digest:
- Top positive / negative threads
- Sentiment trend line
- 3 actionable issues for product/support

Rules:
- Never reply on a public platform directly. Drafts only.
- Real complaints (sentiment ≤2) skip the weekly cycle and go straight to
  the CEO same-day with a suggested response.
- Stay under $1 per run.